Exhibitors network with visitors at the booth. [Photo/CCCIF]

The 16th Cross-Strait (Xiamen) Cultural Industries Fair (CCCIF) will be held in Xiamen from Oct 30 to Nov 2. The main venue is located at the Xiamen International Conference and Exhibition Center, with 19 concurrent sub-venues set up across various districts of Xiamen. 

Through an operational model featuring one comprehensive exhibition zone, four specialized exhibition zones, and multiple supporting activities, it aims to build a comprehensive cultural platform integrating display, transaction, and experiential interactions.

The scale of participation from Taiwan at this year's fair has expanded significantly, with over 200 institutions, industry associations, and brand enterprises from Taiwan confirming their attendance. They are joined by more than 500 experts, scholars, craft masters, professional buyers, and Taiwan youth.

A notable highlight is the participation of 24 Taiwan institutions and 81 Taiwan compatriots who are attending for the first time.

The fair will feature 12 special pavilions dedicated to cross-Strait exchanges, including the Taiwan Master Crafts Pavilion. It will also debut the Fujian-Taiwan Rural Development and Creative Integration Achievement Exhibition, showcasing collaborative practices in rural development and cultural and creative empowerment. 

Accompanying events such as the Cross-Strait Youth Music Festival will be held simultaneously, providing a platform for mutual learning and exchange among young people from both sides of the Strait.

The tangible manifestation of cultural new quality productive forces will be a highlight of this year's fair. Various scientific and technological achievements will be showcased, allowing attendees to experience firsthand the deep integration of digital technology with the cultural industry. 

This year's fair will also debut the Taiwan Trendy Cultural and Creative Exhibition, while concurrently launching the 2025 Cross-Strait University Design Exhibition. With participation from 30 universities across China, nearly 500 innovative works will be presented to the audience.